Gateway Outdoor Puts Back-Lighted Posters on Buses & Trolleys in Memphis, Tennessee

Hackettstown, N.J., July 9, 2007 – Gateway Outdoor Advertising, an out-of-home media company with transit advertising, billboard and convenience store advertising contracts (GOMedia) throughout North America, has outfitted buses and trolleys in Memphis, TN, with back-lighted king posters.

“This innovation increases advertisers’ nighttime exposure to consumers and brings them greater value for their media dollars,” says Craig P. Heard, president of Gateway Outdoor. “Based on the results we’ve seen in Memphis, we plan to make the technology available to our other transit partners throughout the country.”

About Gateway Outdoor Advertising

Gateway Outdoor Advertising is an out-of-home media company with transit advertising, billboard and convenience store advertising contracts throughout North America. The company was founded in 1937 in Pittsburgh, and has sales and operations throughout North America to serve its clients in United States and Canada. Besides offering advertising signage on convenience stores, billboards, buses, and transit benches and shelters, Gateway Outdoor is the exclusive U.S. marketer of a new product called Grab-Adä transit advertising handles. These transparent strap hanger grips contain spaces for ads, which passengers can view while standing or sitting in buses or subways. Grab-Ad has been tested successfully in Europe and Asia. For more information about Grab-Adä transit advertising handles, visit www.grab-ads.com

For more information on Gateway Outdoor, call Craig Heard at 908-684-8122 or visit www.gatewayoutdoor.com.

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